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Most MSPs are leaving revenue on the table. We help you take it back.

We enable MSPs to turn strategy into measurable revenue. With 35+ years of executive operating experience, we strengthen what is working, close the gaps, and build AI-enabled offers so you can scale with confidence.

New: the four-book AI for MSPs series is on Amazon.

Revenue on the tableIllustrative, 12 months
TodayMonth 6Month 12With a sequenced12-month roadmapCurrent pathOn the table$800K to $1.6M
Left on the table each year through pricing and packaging alone

$800K to $1.6Ma year

Uses the 20 to 40 percent range from our Revenue Architecture™ pricing work. The diagnostic gives you your real number.
years of executive operating experience
35+
MSP buy and sell transactions led
15+
to measurable new revenue
Day 60

Here's what we hear from every client.

Growing an MSP in 2026 is harder than it looks. Here's what changes when you work with us.

Before"We're growing, but I don't know why, or how to repeat it."

No documented GTM strategy. Revenue depends on referrals and relationships. No predictable pipeline engine.

AfterA 12-month revenue roadmap with the highest-impact moves defined and sequenced.

Clear ICP, repeatable pipeline motion, pricing that reflects your value, not your competition's.

Before"Everyone's asking about AI. I don't know what to sell or how to package it."

AI is becoming a buyer expectation. Without a productized offer, you're ceding ground to competitors who figure it out first.

AfterA live AI-powered managed service, productized, priced, and launched with a paying pilot client.

Not a whitepaper. Not a roadmap. An actual service your clients pay for, with the first one closed before we're done.

Where is your MSP stuck?

Pick the line that sounds like your last leadership meeting. You'll see where to start, how long it takes, and what you leave with.

Grow revenue

Launch AI services

Grow revenue

Revenue Architecture™

A strategic engagement that designs your complete growth roadmap, identifies the highest-impact opportunities, and builds a clear, actionable plan to reach your next revenue milestone.

Start here when
Revenue is stalled or unpredictable
Duration
6 to 8 weeks
You leave with
Growth diagnostic, 12-month roadmap, pricing and packaging restructure, recurring revenue plan
See Revenue Architecture™
Grow revenue

Revenue Launch™

A high-velocity sales execution program that builds your pipeline engine, sharpens team performance, and delivers measurable new revenue fast. The natural Phase 2 to Revenue Architecture™.

Start here when
The plan is solid and the pipeline is not
Duration
60 days
You leave with
Pipeline engine, living sales playbook, coached team, qualified opportunities by day 60
See Revenue Launch™
Grow revenue

Fractional CRO

An embedded revenue leader who owns your go-to-market strategy, sales team performance, and pipeline growth. Part-time cost, full-time accountability.

Start here when
Nobody owns the revenue number
Duration
Most run 6 to 18 months
You leave with
Owned go-to-market, a managed sales team, and a pipeline that performs without us
See Fractional CRO
Grow revenue

Executive Retainer

On-demand strategic access to a senior technology and growth advisor, without the cost or commitment of a full-time executive hire.

Start here when
You need senior counsel, not another hire
Duration
Monthly, flexible terms
You leave with
Board and investor preparation, vendor-neutral technology guidance, decisions made faster
See Executive Retainer
Launch AI services

Managed Intelligence Launch

A go-to-market and productization program to launch AI-powered managed services your clients will pay for, with a live pilot client secured before the engagement closes.

Start here when
You are ready to sell AI-powered services
Duration
90 to 120 days
You leave with
Productized AI service, go-to-market playbook, pricing architecture, a live paying pilot client
See Managed Intelligence Launch
Launch AI services

Process Intelligence & Automation Readiness

Captures how work really gets done, documents and centralizes your core processes, and creates a governed operating foundation for better execution, automation, and AI.

Start here when
Automation keeps stalling on undocumented work
Duration
6 to 10 weeks
You leave with
Process inventory, centralized hub design, governance cycles, ranked AI readiness roadmap
See Process Intelligence & Automation Readiness
Launch AI services

Governed Intelligence

The discipline of operating AI governance as a managed service: policy design, audit architecture, lifecycle control, and the evidence a regulated client can ask you to produce.

Start here when
Clients need proof their AI is controlled
Duration
Scoped on a call
You leave with
Policy, lifecycle control, audit architecture, and a monthly Governance Report you can sell
See Governed Intelligence

Compare all seven services side by side

The term we defined for the channel

Managed Intelligencenoun

Managed Intelligence is a recurring managed service in which an MSP operates, monitors, and governs a client's AI agents on an ongoing basis. It covers the full agent lifecycle: discovery, deployment, real-time monitoring, compliance governance, and continuous optimization.

It is a subscription service with a monthly operating cadence and a contract behind it. It is not a consulting engagement, and it is not a deployment project that ends at go-live.

  1. 1Discover
  2. 2Deploy
  3. 3Monitor
  4. 4Govern
  5. 5Optimize

There's no shortage of consultants.

Here's what makes this different.

We've done what you're trying to do

We haven't just advised MSPs. We've started, scaled, and sold them. That operator experience changes every conversation we have with a client.

We don't sell decks. We build systems.

Every engagement ends with something operational: a revenue roadmap, a live service offering, a sales playbook. Not a PDF that collects dust.

AI is in our DNA, not our pitch deck

AiT means AI in IT. We've been building AI-powered managed service strategies since before it was a boardroom buzzword.

Revenue scaled at ATSG, now XTIUM, as SVP Sales & Solutions
$30M to $250M
Growth, $25M to $150M, in CIBER's ITO division
6x
M&A transactions, buy side and sell side
15+

Operating record of founder Tony Ferrigno.

Trusted by the people who run the channel.

Tony Ferrigno is a true industry leader whose actions and words shape the direction of the technology channel.

He is a master of the tech channel ecosystem. Ferrigno is not afraid to take bold moves, disrupt the status quo or point his customers in the right direction because he believes in fact-based convictions that are right. He is the very definition of a trusted partner.

Bob DeMarzoV.P. Content, Research & Consulting, Informa Tech Channels / Channel Futures

Tony's ability to both commercialize and simplify complex technologies, delivers tangible value to his clients.

Anthony D'AmbrosiCEO, Abacus Group LLC

Working with Tony on their enterprise automation project was a game-changer. The results were outstanding, leading to measurable improvements in productivity, employee, and client satisfaction.

Kevin SchaalPresident, AI Global Solutions (AISG)

Ready to stop guessing and start growing?

Book a free 30-minute consultation. No pitch. Just an honest conversation about where you are and where you want to go.